Big Issue
-1991 Gorden Roddick / Lord John Bird created Big issue
-a street magazine for homeless
"A Publishing Revolution"
-social enterprise is a business solution that makes profit, but has social benefit
- it's a global magazine
- since 1991 they sold 200,000,000 copies just in the UK
- Expanded and extended their brand by having big issue shop and website, also Big issue invest in the other social enterprises
how it works
- cost vendors £1.25 they sell it for £2.50 max theirs 2000 vendors
big issue is a most widely circulated street paper
These are class notes? Where is the HW I set on the profile of Big Issue? V
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